Agenda

Cocktails/Mixer with Social Media Club Phoenix immediately following the event

8-8:45 AM

General Session: Welcome and Sponsor Introductions Francine Hardaway

Sustainability and Entrepreneurship

Kevin Surace, CEO Serious Materials

Breakout Workshops

Breakout Workshops
9: 00-10: 00 AM

Health IT in Arizona

Because of the state’s health e-connection initiative, Arizona is in  the lead in developing new models for electronic health records. Who’s doing what?

Brad Tritle, AzHEC, moderator

Bill Yasnoff, MD, PhD- Founder of the Health Record Bank concept

Shez Partovi, MD-serial entrepreneur

Oscar Diaz, Carefx-Executive VP, Chief Software Architect

Kent Dicks, CEO, MedAPPs

Secrets of Successful  Entrepreneurs

EO is a worldwide network of successful entrepreneurs, and some of them have joined us as mentors

Gary Bushkin,  CEO, NCTI

Dan Sager, founder, Sage-Mark Software

Paul Binsfield, CEO, Company Nurse

Jessica Browder-Stackpoole, founder, EventProStrategies
10:15-11:15

Shoestring Marketing

How to get attention for your company without a marketing budget. Using the web and social media for marketing

Chris Johnson, Terralever, Moderator
Liberty Tsighis, Owner – Liberty Interactive Marketing
Eva Voorhees, Owner – Tiny Advertising & PR
Ed Tankersley, Owner – Eight Trails

Sustainable Growth Strategies in a Recession

What kinds of businesses can grow during a downturn? How do they do it?

  1. Colin Christie, President, MxSecure
  2. William Carey, Dixon Golf
  3. Mike Endredy, President, Synergy HomeCare
  4. Jonathan Hall, Dreamspan (panel moderator)

11:30-12:15

Inbox Zero

Merlin Mann, 43 Folders

From Cubicle Nation to Entrepreneurship

Pam Slim, author of Escape from Cubicle Nation

12:15-1:00 PM Lunch Session: The Whuffie Factor

Tara Hunt

1:15-2:00 General Session: Health 2.0 Empowhering Women’s Health

Michelle Robson


2:00-2:45 Growing a Business In Arizona
TIE-AZ is a local chapter of an international organization that mentors startups. Who got funding this year?
moderated by Michael Hool, Hool Law Group

Anil Jain, Presiden Tie-AZ

Gavin McDermott

William J. Miller












3:00-3:45

Digital Media Entrepreneurship

The old journalism is giving way to online journalism. Who’s doing it in Arizona, and how are they monetizing it? There’s a new model, and Dan is a nationally known authority

Dan Gillmor, Knight Center for Digital Media Entrepreneurship

Mary K Reinhart, co-founder, Arizona Guardian

Nick Martin,  founder, HeatCity.org

Cloud Computing

It’s a big buzz word, but what does cloud computing mean, and why do you need to know?

Bob LaLoggia, CEO StormSource, moderator

Dave Rice, CEO,TrueCloud Jeffrey M. Kaplan,Managing Director, THINKstrategies, Inc.

Kimbro Staken, CEO,JumpBox

Marc Chesley,VP of Development and Technology, InfusionSoft
4:00-4:45

Monetizing Old Media Content Online

How come the New Times can make money with its web site?  What’s the secret to this old media/new media success?

Bill Jensen, Director of New Media, Village Voice Media (New Times and SFWeekly)


Dave Cooke: Communicating Value – Getting Your Customer’s Attention

Noted sales trainer tells you how to get a customer’s attention and sell to him in a recession.

5:00 General Session: Funding: Is There Any? And StockTwits? What is it?

Howard Lindzon back by popular request